You know your business. You have the experience and the facts and the knowledge. What you lack is time to write about it.
Let me help.
I’ve written blogs and articles for busy executives (always under their name), speeches, and even books. Nothing better promotes your business or establishes you as a subject matter expert like a published article or your own book.
You’ve always dreamed of putting your ideas on paper. I’ll assist you in getting them organized, written, and published.
Books and Articles. One of the most effective, yet least utilized, marketing tools for a business or executive is book and article publishing.
Most books rarely sell enough to pay the author; thus, the ‘starving artist’ (and those who become freelance commercial writers). Used as a marketing tool, however, the book is often without equal.
Imagine soliciting a new client. After the handshake, the presentation, and the handling of objections, competition, and pricing, you hand them a book. Your book. There it is in print: your words, your expertise. And voila–you’re seen as a subject matter expert. An expert willing to work with them, assuming they are the type client you seek.
Don’t get me wrong, books take a lot of effort, even with a ghostwriter . I don’t have your knowledge or expertise. What I do have is the ability to take your scribbles and rough draft and ideas, and craft a book worthy of your business.
Blogs. You know that blogs boost your web traffic, but who really has the time? I do. Visitors to your website want current, relevant content, but who wants the hassle of writing? I do. I’ll write your blog, in your voice, and post on a regular basis.
Below are articles published for a client in Facilities Manager Magazine
(Click on link to open)
What’s My Process?